How Can Market Insights Benefit You?
Market Insights provides a unique research tool that allows
you and your entire staff to take a "closer look at yourshelf",
and those of your competitors without ever having to leave
the office, saving you time and money. We provide you with
a visual presentation of your category via Retail Photographic Portfolios. This
photographic depiction of the store shelves and displays include
such vital information as:
Plan-o-grams
Category Alignment Patterns
Packaging Impact
Competitive Intelligence
Pricing
Promotions
Cross Merchandising
Out-of-Stocks
Reasons for Using Market Insights:
1.)
Introduce a new product and would like to observe
shelf layouts and merchandising.
2.)
Observe packaging impact versus the competition.
3.)
Obtain greater insight on new
product releases or line extensions.
4.)
Acquire greater knowledge of how your brands
and those of your competitors are being merchandised at retail.
5.)
Receive information concerning innovative
merchandising activities for seasonal promotions.
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