Market InsightsBack To Home The Key To YourShelf









How Can Market Insights Benefit You?


Market Insights provides a unique research tool that allows you and your entire staff to take a "closer look at yourshelf", and those of your competitors without ever having to leave the office, saving you time and money. We provide you with a visual presentation of your category via Retail Photographic Portfolios. This photographic depiction of the store shelves and displays include such vital information as:

• Plan-o-grams
• Category Alignment Patterns
• Packaging Impact
• Competitive Intelligence
• Pricing
• Promotions
• Cross Merchandising
• Out-of-Stocks


Reasons for Using Market Insights:

1.) Introduce a new product and would like to observe shelf layouts and merchandising.

2.) Observe packaging impact versus the competition.

3.) Obtain greater insight on new product releases or line extensions.

4.) Acquire greater knowledge of how your brands and those of your competitors are being merchandised at retail.

5.) Receive information concerning innovative merchandising activities for seasonal promotions.